D&S
changes name
|
O |
ur new name is Black Belt Billing. We believe that this name better exemplifies
the effort and tradition we strive to provide.
Black Belt Billing Inc.,
existed as a Martial Art billing service company prior to D&S Acceptance,
Inc. acquiring the name. Black Belt
Billing, Inc. clients will note new phone numbers for Customer and School Service.
For a limited time we are
providing access to your account information ON-LINE! Please read the BBB asks you to remember section on the
reverse side of this newsletter.
·
Easter Sunday is March 23
·
Passover Begins April 20
·
Tie-In
to Easter promotions
There is little time between St. Patrick’s Day, and
Easter this year. You will have to be
nimble to promote to both themes.
Advertisers in your area are
going to be in full swing, emphasizing the Easter Holiday. Your enrollment efforts can be enhanced by
piggybacking onto the symbolism and volume of Easter advertising of the
merchants in your area.
Everywhere your prospects
turn, they are going to be seeing Easter references. Tasteful displays in your windows, or in flyers will have more
impact if they coordinate with the current seasonal marketing theme.
·
Set aside some display space
On top of one of your display cases, or on a table
in your entryway, you should have a display area. That area should feature the seasonal tie-in. For example, having a “Give Somebunny an exciting
Easter” display, gives you the opportunity to use “change” as an attention
getter. Complete the display with a
basket, some colored eggs, and maybe even a stuffed bunny!
An in-store display like
this should cater to existing clients also.
What is it you can sell them?
Adding a child, equipment, or private lessons?
Should you find it
distasteful to market into religious themes, we fully understand. But don’t always be a salmon swimming
upstream. See if holiday themes such as
Forth of July, Thanksgiving, or President’s Day can lend your marketing efforts
a boost.
·
Retention Ideas
One of our clients gives out
stickers to his younger students. These
stickers are rewards for improvement, great behavior, etc. He keeps up to six different kinds, and lets
the student pick a sheet. When asked,
“Why not just give just one sticker?”
He says; “These cost only 25 cents a sheet. Certainly 45 minutes of good behavior by a six year old is worth
100 times that!”
Mix up the rewards.
One month offer stickers, the next special pencils, the next small party
favors.
·
Meet me on the Mat
What priority do you give teaching? Frequently, when we are our own bosses, we focus on the enjoyable, rather than the necessary.
If you find yourself skipping
dates with your desk, here are some actions you can take to get your business
sense back on track:
Come in Early.
Use
one or two hours before the first class to prepare contact letters, check
attendance, pay bills, etc. Keep the door
locked, and the sign off.
Schedule time for larger projects.
Uninterrupted time will
allow you to be more efficient on larger tasks. This will reduce your stress, and allow you to concentrate more
fully. Schedule tasks of short duration
in between classes. Those might include
attendance, phone calls, or corrective & discipline conferences.
Barter training for clean-up
and other low-skill tasks.
Free yourself from the time
consuming tasks that don’t require your involvement. Time you use dusting, vacuuming, and window washing can be
reclaimed if your trade it off.
Free up More
Time.
Train your higher belts to replace you for warm-up
and stretching drills. This can free up
as much as 15 minutes of time, and allow you to accomplish other tasks. It is important that you don’t just abandon
this task, but rather that you supervise it as your higher belts work toward
meeting your standards. Make sure your
higher belts recognize this as a sign of your trust in them.
Go Home
As gratifying as it is, don’t allow yourself to be engaged in long and lengthy discussions after the last class. Go home. If you try to work at the end of the day, you will find yourself too tired, and easily distracted. Students will try to hang out as long as you are there. Go home, and get the rest you need for tomorrow.
Web access – Review your
Account
Many
of you have asked for access to your school information via the World Wide
Web. BBB will, for a limited time at no
cost, make your data available on-line.
You only need to do three things to
take advantage of this offer:
1)
Call
BBB, allow us to verify your account, and give us your e-mail address.
2)
Open
up the e-mail we will send you that will contain your User ID and password.
3)
Log
on to BlackBeltBilling.com and select Client Login from the home page, and then
click on the link.
Quote of the Month:
“There are no shortcuts to
anyplace worth going.”
Beverly Sills
